Years ago, the freelance market was always seen as something that suited the creatives in the agency however in the last 18 months I’ve seen a huge spike in the number of freelance account management assignments.

This is largely due to the reduction in retained work and an increase in project-based work, agencies have less clarity on the long term so bringing an experienced account handler for an initial contract has become a really appealing solution.

I have a handful of freelance account managers that over the years I’ve been able to place in consecutive assignments and if I had to say why they get so much repeat work these are the main reasons.

• They have a really nice mix of project management and client-facing skills, they know exactly how to make the client happy and get sh*t done at the same time.
• They aren’t precious, they appreciate that certain projects can be a bit messy, they come in roll their sleeves up and just get on with it.
• They are flexible, certain agencies have different budgets and talent that I place appreciate that a 3-month contract at a slightly lower hourly rate is better than a weeks work at a premium rate.
• They stay in touch with their recruiter, keeping them updated with their availability.
• They treat each assignment with the same attitude as a permanent gig, they are constantly looking for ways to add value and make a genuine effort to get to know the business.

If you are like a lot of people are considering making the jump to the world of freelance then get in touch now, ryan@creativenatives.com.au